10 Best Framer Website Examples That Actually Convert

The best Framer websites combine striking visual design with conversion-focused architecture. They load fast, tell a clear story, and guide visitors toward a single action. Below are ten examples across industries that demonstrate what high-converting Framer website design looks like in practice.

Framer has become the platform of choice for design-conscious companies that need their websites to perform, not just look good. But what separates a Framer site that converts from one that merely impresses? It comes down to intentional design decisions: clear value propositions, deliberate visual hierarchy, strategic animation, and seamless user flows.

These ten examples illustrate the patterns and principles that make Framer websites effective business tools.

1. Metric — SaaS Dashboard Analytics Platform

Metric is a B2B analytics platform that helps product teams understand user behavior. Their Framer site demonstrates how to communicate a complex product clearly.

What makes it convert:

• Interactive product preview embedded directly in the hero section, letting visitors experience the dashboard before signing up
• Scroll-triggered feature reveals that walk visitors through capabilities one at a time, avoiding information overload
• Social proof bar with customer logos immediately below the fold, building credibility before the pitch deepens
• Sticky CTA that follows the user through the page, always offering a path to sign up

Key design decisions: Dark theme with high-contrast data visualizations, monospace typography for a technical feel, and subtle gradient accents that guide the eye toward CTAs. The page loads in under 1.8 seconds despite heavy visual content.

This approach works because SaaS companies need to demonstrate product value before asking for commitment. Metric’s site lets the product speak for itself.

2. Clearpath Medical — Healthcare Clinic Network

Clearpath Medical operates a network of urgent care clinics. Their Framer site prioritizes trust, accessibility, and fast information retrieval — exactly what patients need.

What makes it convert:

• Location finder with map integration prominently placed in the hero, answering the first question every visitor has: “Where is the nearest clinic?”
• Wait time indicators displayed per location, reducing anxiety and setting expectations
• One-click booking integration with Zocdoc embedded natively, minimizing steps between decision and action
• Insurance checker accessible from the navigation, addressing the second most common patient concern

Key design decisions: Clean white backgrounds with soft blue accents communicate clinical professionalism. Large, readable typography supports accessibility. Provider photos use consistent framing to build familiarity and trust.

Healthcare websites succeed when they remove friction between a patient’s need and the action they want to take. Clearpath’s site does this exceptionally well.

3. Vaulted — Fintech Investment Platform

Vaulted is a fintech startup offering alternative investment products. Their Framer site manages the challenge of communicating complex financial products while building the trust that financial services demand.

What makes it convert:

• Animated product explainer in the hero that visually walks users through how the platform works, using motion to simplify complexity
• Security and compliance section with partner logos, certifications, and regulatory badges prominently displayed
• Calculator tool embedded on the homepage that lets visitors project potential returns, creating engagement before signup
• Progressive disclosure — basic information first, with expandable sections for regulatory details and technical specifications

Key design decisions: Deep navy and gold color palette signals sophistication and security. Smooth, deliberate animations reinforce a sense of stability rather than flashiness. Every animation serves a communication purpose.

For fintech companies, the website must simultaneously simplify and legitimize. Vaulted’s Framer site achieves both.

4. Watershed Alliance — Environmental Non-Profit

Watershed Alliance is an environmental conservation non-profit. Their Framer site proves that limited budgets do not have to mean limited design quality.

What makes it convert:

• Impact counter in the hero — acres preserved, species protected, volunteers engaged — providing immediate proof of mission effectiveness
• Donation flow that starts with a suggested amount and reduces to two clicks from landing to contribution
• Story-driven scrolling that takes visitors through the organization’s work with photography, testimonials, and data
• Volunteer signup embedded contextually after the impact section, catching visitors when motivation is highest

Key design decisions: Earth-tone palette with green accents that align with the environmental mission. Full-width photography creates emotional connection. The site avoids the “charity template” look that undermines many non-profit sites.

Non-profits often settle for generic templates. Watershed Alliance demonstrates that a well-designed Framer site within a modest budget can dramatically improve donation rates and volunteer engagement.

5. Studio Eleven — Creative Design Agency

Studio Eleven is a branding and design agency. Their Framer site is itself the best portfolio piece — a demonstration of their capabilities before a visitor reads a single word.

What makes it convert:

• Immersive case study navigation with smooth page transitions that make browsing projects feel like a curated experience
• Scroll-triggered project reveals that showcase work with cinematic timing
• Contact form that appears contextually after viewing three or more case studies, catching visitors at peak interest
• Minimal navigation that keeps focus on the work rather than the agency’s internal structure

Key design decisions: Black and white with occasional color accent from featured projects. Custom cursor interactions add a layer of craft. Page transitions use spring physics for organic movement. Typography alternates between a bold display face and a clean sans-serif for contrast.

For agencies, the website is the first pitch. Studio Eleven’s Framer site communicates design excellence before a single conversation happens.

6. Grove — Direct-to-Consumer E-Commerce Brand

Grove sells premium home goods through Shopify, but their Framer-built brand site serves as the aspirational entry point to the product experience.

What makes it convert:

• Lifestyle-first storytelling that sells the brand aesthetic before showing individual products
• Product highlight sections with buy-now buttons linking directly to Shopify product pages, creating a seamless purchase path
• Email capture with a “first look” incentive that converts brand admirers into subscribers
• Collection launch pages that can be spun up quickly for seasonal releases

Key design decisions: Warm, muted color palette with full-bleed photography. Slow, cinematic scroll animations that match the brand’s premium positioning. Typography uses a refined serif for headlines and clean sans-serif for body text.

Grove demonstrates the Framer-plus-Shopify model: Framer handles the brand experience, Shopify handles the transactions.

7. Praxis Learning — Online Education Platform

Praxis Learning offers professional development courses for mid-career professionals. Their Framer site converts browsers into enrolled students.

What makes it convert:

• Course catalog with filtering built using Framer’s CMS, letting visitors browse by topic, duration, and skill level
• Student outcome statistics prominently displayed — salary increases, promotion rates, course completion rates
• Video testimonials from alumni embedded inline rather than buried on a separate page
• Application flow that starts with a simple interest form rather than a full application, reducing initial commitment anxiety

Key design decisions: Bright, energetic color palette that signals growth and possibility. Card-based layout for course browsing. Progress indicators and completion badges create a sense of achievement even before enrollment.

Education sites convert when they make the outcome tangible and the path to enrollment frictionless. Praxis achieves both through intentional design and strategic CMS usage.

8. Keystone Realty — Luxury Real Estate Brokerage

Keystone Realty is a luxury residential brokerage. Their Framer site serves as a brand platform that positions their agents as market experts while showcasing premium properties.

What makes it convert:

• Full-bleed property photography with subtle parallax scrolling that creates an immersive, magazine-like browsing experience
• Agent profiles with dedicated pages featuring transaction history, specializations, and direct contact forms
• Neighborhood guides built using Framer’s CMS, providing local expertise that ranks for geo-specific searches
• Market report download gated behind an email capture form, building a lead pipeline from organic traffic

Key design decisions: High-contrast black and white with gold accents signaling luxury. Oversized typography creates a statement. Image-heavy design with fast load times through Framer’s automatic image optimization.

For real estate, photography and brand positioning drive conversions. Keystone’s Framer site elevates both beyond what template-based IDX sites can achieve.

9. Nexus AI — Artificial Intelligence Startup

Nexus AI offers an enterprise AI platform for document processing. Their Framer site solves the classic challenge of making complex technology feel approachable without oversimplifying.

What makes it convert:

• Animated product walkthrough that demonstrates the document processing pipeline visually, replacing lengthy written explanations
• Use case pages organized by industry (legal, finance, insurance), letting visitors self-select their relevant context
• ROI calculator embedded on the pricing page that quantifies the business impact before a visitor talks to sales
• Technical documentation link in the navigation for developer audiences who want to evaluate the product technically

Key design decisions: Dark theme with electric blue accent color and subtle grid patterns that evoke technical precision. Animations simulate data flowing through the product, making the abstract tangible. Code-style typography for technical sections creates authenticity.

AI companies compete on clarity. Nexus AI’s Framer site communicates “we solve a real problem” rather than “we do AI” — a critical distinction in a crowded market.

10. Apex Strategy — Management Consulting Firm

Apex Strategy is a management consulting firm serving mid-market companies. Their Framer site positions the firm as an authority while generating qualified consultation requests.

What makes it convert:

• Case study carousel in the hero section with quantified results (revenue growth percentages, cost reductions, efficiency gains)
• Thought leadership blog with recent articles visible on the homepage, demonstrating ongoing expertise
• Consultation booking integrated with Cal.com, allowing prospects to schedule directly without email back-and-forth
• Practice area pages with dedicated CTAs, so visitors interested in operations consulting see different messaging than those interested in digital transformation

Key design decisions: Sophisticated charcoal and white palette with minimal accent color. Typography uses a classic serif for headlines, projecting established authority. Animations are subtle and refined — nothing flashy, everything deliberate.

Consulting firms sell trust and expertise. Apex Strategy’s Framer site communicates both through design quality, quantified results, and accessible thought leadership.

Common Patterns Across High-Converting Framer Sites

Looking across these ten examples, several patterns emerge:

• Clear value proposition above the fold — every site answers “what do you do and why should I care” within the first viewport
• Social proof placed early — logos, statistics, or testimonials appear before the visitor needs to scroll far
• Single primary CTA per page — high-converting sites do not offer five different actions; they guide toward one
• Purposeful animation — every animation communicates something; none exist purely for decoration
• Fast load times — all of these sites load in under 2.5 seconds, taking advantage of Framer’s performance architecture
• Mobile excellence — responsive design is not an afterthought; layouts are intentionally designed for mobile interaction

Building Your Own High-Converting Framer Website

The examples above represent different industries, audiences, and business models, but they share a common foundation: intentional design decisions driven by conversion goals. A beautiful website that does not convert is an expensive portfolio piece. A fast website with poor design does not build trust.

The best Framer websites deliver both. They look exceptional, load fast, and guide every visitor toward a meaningful action.

If you are considering Framer for your next website project, study these patterns. Think about what action you want visitors to take and design every element to support that action. If you need help translating these principles into a site that represents your brand and drives results, explore our project packages or reach out directly.

Frequently Asked Questions

What industries work best with Framer websites?

Framer works exceptionally well for B2B SaaS, healthcare, fintech, agencies, consulting firms, education platforms, and non-profit organizations. Any industry where design quality, page speed, and conversion optimization matter will benefit from Framer. The platform is less suited for transactional e-commerce or content-heavy publishing sites with thousands of pages.

How much does a professional Framer website cost?

Professional Framer website projects typically range from $3,000 for a landing page to $15,000 or more for a comprehensive multi-page site with CMS, integrations, and custom animations. The investment depends on the number of pages, design complexity, and required integrations. Visit our pricing page for detailed tier breakdowns.

Can Framer websites rank well on Google?

Yes. Framer supports all critical SEO requirements including meta tags, sitemaps, schema markup, clean URLs, and fast page load times. Several of the examples in this guide rank on the first page of Google for competitive industry keywords. Framer’s performance advantage on Core Web Vitals gives sites a natural edge in search rankings.

How long does it take to build a Framer website like these examples?

A landing page with conversion optimization takes 5-7 business days. A full multi-page marketing site with CMS, animations, and responsive design takes 2-4 weeks. More complex sites with extensive content, custom integrations, and stakeholder review cycles may take 4-6 weeks. Working with an experienced Framer design agency significantly reduces timelines.

What makes a Framer website convert better than a template site?

Template sites use generic layouts, copy hierarchies, and interaction patterns designed to work for everyone — which means they are optimized for no one. A custom Framer website is designed specifically for your audience, your value proposition, and your conversion goals. Every element — from the hero section to the CTA placement to the animation timing — is intentional. This specificity is what drives conversion rate improvements of 2-3x compared to template-based alternatives.

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Want a Framer website that converts like these examples? We are a specialized Framer design agency building high-converting websites for B2B SaaS, healthcare, and non-profit organizations. Get in touch to discuss your project and see how we can bring these conversion principles to your site.